In response to the reality of a saturated demand marketing landscape, we advocate for supply-driven marketing approaches. To invent the future of your brand and commit to a desirable future, starting from people’s lives, their desires, and their imaginations as raw materials for innovation opens up new realms of possibility.
Understand the routines and perceptions of GenZ in France and the UK to develop the ideal product range
PROSPECTIVE THINKING / DIGITAL RESEARCH / INSIGHT / CUSTOMER EXPERIENCE / STRATEGIC PLANNING / METHODOLOGICAL INNOVATION
TROPHEE OR - STUDY AND INNOVATION 2023
Enrich offerings and provide insight into innovation strategy
