Creating a powerful corporate brand

Référence 
Veolia

Separation of the Vivendi Group's environmental services entity

The Challenge

Successfully launch the Group: 280 countries, 300,000 employees

Methodology

Image research among opinion leaders, definition of a name brief, creative name research and complete management of the choice and internal and external launch for the comex.

Outputs

A long-standing brand, recognised both internally and externally, which has enabled the creation of a Group that is a leader in its field

Our other projects

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Update and put into perspective your 
customer vision
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Identifying opportunities 

and giving you the keys 

of your success

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Enrich offerings and provide insight into innovation strategy

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Aligning your brand 

with today's 

trends